HQ by Rove

Location: Marasi Bay, Business Bay, Dubai, on the Dubai Water Canal

Project Description

HQ by Rove is a hospitality-inspired branded office building by IRTH Urban Development, set on a 76,038 sq. ft. plot at Marasi Bay along the Dubai Water Canal, with its own private road entrance rather than an address on Al Khail or Sheikh Zayed Road.

The tower rises 23 office floors with up to 22 modular units per level, and devotes 120,000 sq. ft. — 28% of the total project — to amenities spread across six dedicated levels: the Arcade, Ground, Podium, Reset 16, The Hub and the Rooftop. Offices are delivered fully furnished, from compact modular suites to double-height lofts, for owner-occupiers and investors who want a workplace with the service culture of a Rove property.

Starting Price:

AED 2,656,000 (Approx. $723,000 USD)

Property Status:

Off-Plan, Branded Office Tower (Commercial)

Completion / Handover Date:

Q1 2029

Ownership Type:

Freehold (100% Ownership)

Visa Eligibility:

Eligible for UAE 10-Year Golden Visa

Project Overview

Asset Type: Hospitality-inspired branded office building, developed by IRTH Urban Development under the Rove brand
Tower: 23 office floors with up to 22 modular units per floor, approximately 480+ offices
Floor Plate: Approx. 22,500 sq. ft. gross per floor
Plot Area: 76,038 sq. ft. at Marasi Bay, with direct access to the Dubai Canal Walk
Amenities: 120,000 sq. ft. (28% of the total project) across six dedicated levels
Parking: 988 bays over 8 levels, one bay per modular unit, plus valet, EV charging and bicycle parking
Vertical Transport: 21 destination-controlled elevators (14 passenger, 5 shuttle, 2 service)

Office Collections & Sizes

Modular Office Collection: efficient, ready-to-occupy suites, one dedicated parking bay per unit
A La Carte: combinable modular units configured to your required floor area
Loft Office Collection: double-height loft workspaces

Size Range: 625 sq. ft. – 5,800 sq. ft.
Handover Condition: Fully furnished and fitted

Payment Plan (50/50)

Down Payment

15% On Booking Date

Construction Phase

35% During Construction (Stage-Wise Instalments)

Handover

50% Upon Completion (Q1 2029)

Payment Plan

Down Payment

15% On Booking Date

Construction Phase

35% During Construction (Stage-Wise Instalments)

Handover

50% Upon Completion (Q1 2029)

Additional Fees & Expenses

(Dubai Real Estate Standards)

DLD Fee (Dubai Land Department): 4% of total purchase price + Oqood registration fee
Admin / Registration Fee: AED 5,000 (Developer Registration)
Service Charge: Approx. AED 24 per sq. ft. / year (developer estimate)
Golden Visa: 10-Year UAE Golden Visa applicable on qualifying purchases

Amenities Across Six Levels

Arcade Level: Urban Gallery, skate park, urban gym, sunken and sculptural ribbon seating, chill zone, promenade arrival
Ground Level: Concierge, lobby lounge, co-working zone, “The Block” multi-cuisine food hall, events stage, coffee corner, library, outdoor courtyard, valet and scooter parking
Podium Level: Indoor/outdoor gym, Crank Studio, beauty lounge and nail salon, vitamin bar, podcast cabin, foam pit, yoga space, basketball and padel courts, running track, floating treehouse pods, skyline terrace and viewing deck
Reset 16: Semi-Olympic pool, spa pods, jacuzzi, steam and sauna pods, plunge pool, nap pods, juice bar, zen and chill gardens, changing rooms
The Hub: Communal lounge, co-working zone, combinable meeting rooms, OOO pods, Upresso vertical café, shared pantry, feature staircase with integrated seating
Rooftop: Garden meeting pods, observation deck, social corner and rooftop co-working zone
988 parking bays, dedicated EV charging and bicycle parking, 24/7 access and smart entry systems